War on Maya

Bhagavad-gītā 9.30 | January 18, 2015 |

English; Salem, Tamil Nadu, India

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Prasadam Business

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Question: One devotee in our community started a business with prasadam and developed a whole company. The prasadam is widely distributed in whole country in shops and devotees themselves sell it on farmers’ markets. The company is source of money for several families of devotees and presently it is main economical pillar of our community.… Expand>

Question:

One devotee in our community started a business with prasadam and developed a whole company. The prasadam is widely distributed in whole country in shops and devotees themselves sell it on farmers’ markets. The company is source of money for several families of devotees and presently it is main economical pillar of our community.

Although we produce large quantities of prasadam the process is not mechanized – everything is hand-made and offered to Krishna by initiated devotees. We use just pure natural and bonafide ingredients – no chemical stuff etc. We are very strict in this regard and do no compromises.

The company has professional image. It is not directly advertised that it is Hare Krishna company although we do not hide it in any way that we are devotees and the food we distribute is prasadam.

We are sometimes criticized by some devotees that it is questionable if the food we produce is really prasadam and that whole company has nothing to do with devotional service and it is simply karmic work. It is mainly because of the professional look of the company and because we produce big quantities of food packaged in the way the karmi food is packaged.

 

I would like to ask you what is the proper understanding of the topic of "prasadam business" and our situation.

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